Brand strategy and design that communicates who you are.
Branding developed for your organisation that pushes you forward toward your goals and vision.
Your brand is the embodiment of your organisation’s mission, values and personality. At Masterpiece Creative Design, we help churches, charities, and non-profits develop authentic brand identities that resonate with their communities to increase engagement, grow trust and make them truly outstanding.
Brand Design & Strategy
For mission-driven organisations, effective branding builds trust and recognition within your community and communicates your values without saying a word.
Know your role.
Understand the brand.
Whether you’re establishing a new brand or revitalising an existing one, we’re here to help you communicate your mission with clarity and impact.
Brand Discovery
We begin by exploring your organisation’s mission, values, audience and goals through thoughtful conversation and strategic exercises.
Strategy Development
Based on our discoveries, we craft a strategic framework that defines your brand positioning, messaging architecture, and visual direction.
Identity Design
We create the visual elements of your brand—including logo, colour palette, typography and imagery style—that will communicate your essence at a glance.
Brand Guidelines
We develop comprehensive guidelines to ensure consistent application of your brand across all touchpoints, both digital and physical.
Implementation
From website to print materials, we help implement your new brand identity across all relevant channels.
Branding Testimonials
Branding that elevates how people remember you.
Strategic approach to communication
Clarifying your organisation’s purpose, position and promise to effectively communicate it.
Guidelines for your whole organisation
Consistency is key to effective communication and your brand guidelines exist to ensure your brand remains consistent.
Going beyond the logo
Designing stationery, digital assets, signage, and more – your brand should work wherever it needs to appear.
Frequently Asked Questions
We’re always happy to answer questions on a discovery call, but here’s the most common questions we get asked as brand strategists.
How long does the branding process typically take?
The timeline for a complete branding project varies depending on your organisation’s size and needs, but typically ranges from 4-8 weeks. A basic logo design may take 2-3 weeks, while a comprehensive brand identity system with strategy and guidelines usually requires 6-8 weeks. We’ll provide a much more specific timeline during our initial consultation based on your project scope.
We're a small non-profit with a limited budget. Can we still work with you?
Absolutely! We understand that mission-driven organisations often work with limited resources. We offer scalable branding solutions and can prioritise the most essential elements of your brand identity to fit your budget. We’re happy to discuss options that will provide the most impact for your investment and create a phased approach if needed.
Our organisation has been around for decades. How do we refresh our brand without losing our heritage?
This is a common concern for established organisations. Our approach to brand refreshes honours your history while evolving your visual identity to better connect with today’s audiences. We’ll carefully evaluate what elements carry equity and should be preserved, while identifying opportunities to modernise other aspects. Throughout the process, we’ll engage with key stakeholders to ensure the refreshed brand respects your heritage while positioning you for the future.
How will a new brand identity help our organisation achieve its goals?
A thoughtfully developed brand identity helps mission-driven organizations in several tangible ways: it increases recognition in your community, creates a more cohesive experience across all touchpoints, clarifies your message, builds trust with donors and volunteers, and helps differentiate your work from similar organizations. We focus on creating brands that not only look good but serve as strategic tools to advance your mission and connect more deeply with those you serve.
How will a new brand identity help our organisation achieve its goals?
A thoughtfully developed brand identity helps mission-driven organisation in several tangible ways: it increases recognition in your community, creates a more cohesive experience across all touch points, clarifies your message, builds trust with donors and volunteers and helps differentiate your work from similar organisations.
We focus on creating brands that not only look good but serve as strategic tools to advance your mission and connect more deeply with those you serve.
